When Mr. Andrew Chambler — a leading consultant orthopaedic surgeon — first approached us, his website wasn’t doing much.

It looked outdated, it was hard to find on Google, and patients weren’t engaging with it. That’s where we came in.

At Alchemy Med, we help private surgeons grow their practice by transforming their online presence. Here’s how we rebuilt Mr. Chambler’s digital reputation — and delivered hundreds of new potential patient visits each month.

The Problem

Like many private consultants, Mr. Chambler’s previous website was:

  • Hard to find through Google
  • Lacking helpful, SEO-optimised content
  • Not designed with the patient journey in mind
  • Sluggish to load and not mobile-friendly

In today’s world — where patients are searching for surgeons on their phones before they even speak to a GP — a poor digital presence means missed opportunities.

Our Approach

We completely rebuilt Mr. Chambler’s website from the ground up, focusing on two key outcomes:

Make it easy for patients to find him
Build trust and encourage enquiries once they land

Here's what we delivered:

  • A fast, mobile-friendly website using Webflow
  • Custom photography and video, showing Mr. Chambler and his clinic in a professional, human way
  • Pages written and structured around the most common patient search terms
  • A blog strategy to build topical authority in shoulder and elbow surgery
  • Google Analytics and performance tracking, so we could monitor results

The Results (After Just 3 Months)

🚀 577+ Monthly Visitors (Up from 9)

We grew his organic traffic from nearly zero to over 577 monthly visitors — people actively searching for procedures he offers.

🔍 390 Ranking Keywords (Up from 51)

He’s now showing up on Google for 390 keywords, including shoulder surgery terms, frozen shoulder treatments, and patient questions.

⭐ 317% Increase in Site Authority

His website’s Authority Score jumped from 6 to 25 — a clear signal to Google that he’s now seen as trustworthy and relevant.

🌍 International Visibility

His traffic is growing in the UK, US, and even Brazil — but 56% of visitors are from the UK, exactly where it matters.

📈 295 Visitors in 7 Days

In just one week, Mr. Chambler’s site had nearly 300 unique users — far above the average for private consultant sites.

What Mr. Chambler Said

“Patients now mention the website in consultations. I am much busier than I was before, which is great. It’s professional, easy to navigate, and clearly explains what I offer.”

— Mr. Andrew Chambler, Consultant Orthopaedic Surgeon

What This Means for You

If you're a private surgeon and your website isn’t showing up in searches — or worse, giving the wrong impression — you’re probably missing out on self-pay enquiries.

We help fix that.
We handle everything: design, content, SEO, video, photos, and setup. No jargon. No stress.

Book a call
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